THE BRAND
Naïve was born as a free-time brand, inspired mainly by the Mediterranean, where its creator spends most of his life, enjoying the beauty of its landscapes and places. The spirit of the brand is also characterized by being urban and cosmopolitan, the result of constant travels through European cities, which inspire its products.
Naïve has two collections a year, differentiated by season, Summer and Winter, in which each has its main protagonist: socks in winter and swimsuits in summer. Both are complemented by a variety of products related to each season.
With this, Naïve achieves perfect harmony throughout the year, creating a "from head to toe" that reflects the philosophy of free time, which for Naïve means fun and relaxation.
Naive and sustainability
NAIVE's CSR Policy is firmly based on the sustainability of its business model.
Sustainability is understood as a fashion product offering that rigorously respects Human and Social Rights in the supply chain and meets the most demanding environmental and health and safety standards, all on the basis of transparency.
Certificaciones
La mayoría de nuestros calcetines están compuestos por al menos un 90% de algodón, y la totalidad de este algodón es 100% orgánico certificado GOTS. Además, fabricamos casi toda nuestra colección en España, en talleres que cumplen con la legislación laboral y con estándares de condiciones de trabajo seguras, para asegurar así la producción ética.
